Director of Lifecycle Marketing
Company: VirtualVocations
Location: Bridgeport
Posted on: November 19, 2024
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Job Description:
A company is looking for a Director of Lifecycle Marketing to
lead customer experience strategies across their product
portfolio.
Key Responsibilities
Map customer journeys and collaborate on program strategies for
effective customer engagement
Design and implement multi-channel lifecycle programs to enhance
onboarding, product usage, and customer loyalty
Build relationships with customers and advocates to foster loyalty
and advocacy
Required Qualifications
10+ years of experience in lifecycle marketing or related roles,
preferably in education technology or SaaS
Proven track record in developing successful lifecycle marketing
strategies
Strong analytical skills to leverage data for informed
decision-making
Exceptional leadership skills with experience managing
cross-functional teams
Demonstrated commitment to customer-centric values and improving
customer satisfaction
Keywords: VirtualVocations, Union , Director of Lifecycle Marketing, Executive , Bridgeport, New Jersey
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